SRM Academy eBook
Five Ways to "Lend Local" for Economic Recovery

It's no secret COVID-19 is adversely affecting our business environment, particularly small businesses. What may be "secret," though, is that those businesses make up 64% of all jobs in the US.

For the economy to recover, people need jobs. For people to have jobs, there need to be employers. If over half of the employers in our country run small businesses, it stands to reason that for our economy to recover more quickly and stabilize, these employers can not be left behind. Unfortunately, many banks and credit unions do not seem to know what to do with small businesses so employ a one size fits all mindset. Most of these institutions have learned this approach is seldom, if ever, effective.

This SRM Academy eBook discusses how to be a better community partner to these businesses.

Key takeaways:

  • 4 methods for engaging small businesses - 2 work and 2 do not
  • 10 things you need to know about small businesses
  • 5 ways to succeed at becoming the preferred partner for the small businesses within your community

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